SEO & Content Specialist

About the role

• Develop and execute content strategy to improve organic traffic and conversions.
• Conduct keyword research and manage a content calendar.
• Create and edit SEO-friendly copy, including blog posts, landing pages, and translations.
• Track and report on content performance, setting and monitoring OKRs.
• Maintain and optimize SEO through audits, updates, and best practices.
• Contribute to our overall content strategy, including social media and e-mail marketing.
• Collaborate with colleagues from the Marketing team and beyond, as well as with experienced freelancers and agencies that will support you in your tasks.

About Yource
Whether you are going on holiday or a business trip, a delay or cancellation is always annoying. Unfortunately, airlines often refuse to pay the legally required compensation to affected passengers. Lack of knowledge, expertise and time are the main reasons for passengers to give up. For this reason, Yource (your-ce.com), the parent company of Flight-Delayed.com, Vlucht-Vertraagd.nl, and several other brands, was founded in 2010. We help travelers claim compensation for delayed, cancelled and overbooked flights. Yource is live in more than 10 European countries and offers support in 9 different languages, all under one brand. We handle all third-party communications and strive to bring all claims to a successful conclusion.

About the Marketing team at Yource

Our Marketing team currently consists of 5 people representing different countries and backgrounds. However, we also collaborate with several freelancers and agencies that help us in different areas. We work in a hybrid model: 3 days in a week we work and collaborate together at the office, the other 2 days you are free to work from home. We like to bring new ideas to the table, to test them, to try the unconventional. And do we sometimes spend an hour discussing a new show that we've just watched? Maybe...